SHIMANO 25 Advan Force Rapid 100

A classic current fishing rod that brings even more continuous catches. Maintaining its signature power while enhancing maneuverability, the tip has been softened for smoother control, allowing bait fish to swim more naturally and stay lively longer, even in strong currents. Equipped with an Excite Top, this power-focused, traditional current fishing rod has been renewed for superior performance.

Key Features

A Classic Current Fishing Rod for Unmatched Continuous Catches

Stronger yet More Flexible

Enhancing the maneuverability of a rod built for rapid and turbulent currents.

Shimano is fully committed to current fishing and targeting large ayu. Following the success of the Triple Force in 2021 and the Dragon Force in 2024—hailed as the longest and strongest rod in Shimano’s history—2025 marks the evolution of the classic Advan Force. With its signature yellow “Force” design symbolizing strength, this rod embodies the spirit of determined ayu anglers.

Compared to Triple Force, which balances power and lightness for use in slow-moving waters, Advan Force is built for anglers who want to battle directly with powerful ayu in fast currents. It is a true "strong rod", capable of easily lifting 28cm-class ayu while featuring a thick-walled construction that offers both power and flexibility.

Enhanced Maneuverability Without Sacrificing Power

As rivers across Japan see fewer but larger ayu, rods must allow for continuous bait fish replacement while maintaining power. The Advan Force retains its strength with power rankings of H3.5 for rapid currents and H4.0 for torrents. However, the tip has been refined for greater flexibility, improving bait control and hook-setting. While the previous model prioritized sinking bait with heavy weights, the new model offers a more sensitive tip, allowing bait to swim naturally with lighter weights. Shimano’s Excite Top further enhances sensitivity, while precision tuning maintains the power expected of a high-end current rod.

A Lineup for Every Current Fishing Need

• 90: A versatile rod for various currents, balancing power and control.
• 95: A "balanced model" optimized for power, control, and length.
• 100: The most popular among testers, offering ideal weight distribution for all-day fishing.
• 90 (Torrential Current Model): Matches the power of the Dragon Force, designed for extreme fishing situations, capable of handling even giant ayu.

Expert Insights: Tadashi Sakamoto on Power and Hooking Performance

"Modern current fishing requires more than just sinking bait—rods must offer control and precision."

The fourth-generation Advan Force remains a true current rod, ensuring confidence in extreme conditions. However, recent environmental changes—heavy rains, droughts, and prolonged river construction—have made ayu fishing more challenging. To adapt, this model enhances maneuverability and hooking ability, making it ideal for tougher fishing conditions.

By refining the tip for better bait control, the rod allows bait to settle naturally, improving its longevity. The flexible tip also enables fine adjustments with normal hooks, back hooks, or lighter weights, making it easier to maintain tension at near-neutral buoyancy. Despite this added finesse, the Advan Force remains a true power rod, designed for lifting fish in powerful currents.

• Rapid Current Models (90, 95, 100): Enhanced tip flexibility for better bait control and improved sensitivity with Excite Top.
• Torrential Current Model (90): A thick-walled design for ultimate strength, allowing anglers to lift even the largest ayu.

Despite a softer tip, weight balance and sensitivity have improved, ensuring this rod meets the highest performance standards. The Advan Force is designed for serious ayu anglers who demand both power and precision in fast currents.

FEATURES

G-Cross Protector

The joint section of the rod experiences the highest stress during use. The G-Cross Protector significantly reduces the risk of damage while giving the ferrule a sharp and refined look.

Metal Top Plug

Butt Cap

Tip Section